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The new Cassie McDaniel

Designing for yourself is one of the hardest things to do. A new updated portfolio website is looming in front of me before moving to Toronto, and I thought a helpful starting place in figuring out how I would like to change my self-representation might be revisiting the Cassie McDaniel brand. The old namesake was pretty and classic, but also quite still. Not the brand of a motion designer, nor very indicative of my personality. I would like to take on more experimental work and want my new portfolio to reflect that desire, while still keeping my identity polished and professional. We’ll see what this becomes – but I do believe there is more room for typographic playfulness. I like to play.

Expect fun animation and more color.


  1. Posted November 16, 2008 at 8:05 pm | Permalink

    Mr. Tank, I thought you’d had a typo and meant to write ‘drug-induced’ and then realized you were talking about THE Garth, of Wayne’s World… I didn’t mean to steal that line, but it’s an honor to think that I have similar brain patterns as such a talented geeky drummer. Yes, I like to play too, Garth.

  2. a.f.c.tank
    Posted November 12, 2008 at 10:38 pm | Permalink

    I think that last line is a quote from one Garth Algar after he’s gone into and come out of a drum-induced flight of grandeur. Nice!

    Remember, no ‘Stairway’.

  3. Cassie
    Posted November 10, 2008 at 7:44 pm | Permalink

    Hey drew – maybe you can elaborate? I’ve tried clearing my cache but I’m not sure what you’re seeing… unless you’re talking about the quality of my designs! : )

  4. Drew Shapter
    Posted November 10, 2008 at 7:21 pm | Permalink

    Hey Cass, think there is a problem with your image.

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